BMW Intelligent Personal Assistant

BMW are in the process of revolutionising technology with a new BMW Intelligent Personal Assistant enabling direct communication with the vehicle. It will be activated with “Hey BMW”, and it can explain many different functions (“How does the High-Beam Assistant work?”); provide status updates (“Does the oil need changing?”); and answer questions (“Which warning messages do I have?”).

The digital assistant will learn their drivers preferences and favourite settings, for example, for seat heating, or knowing the places they navigate to on a regular basis (“Take me home”).

This can further be personalised by giving the digital assistant a name which will be unique to other personal assistants. Additional features and functionality will continue to be improved.